Wednesday, February 10, 2016

The Best Business Advice Anyone Ever Gave Me


New businesses take time to build and setting an expectation that it will all be effortless and happen immediately just sets you up to drive yourself relentlessly, and always feel like a failure.  Immediate, effortless success does happen occasionally, and the whole world can hear about these outliers thanks to the Internet,  a mental bias that psychology is very familiar with [hearing about crimes constantly convinces you that the crime rate is high, even though stats say that it has actually been dropping].  That constant repetition of outlier after outlier is enough to keep everyone invested in the idea that this outlier of immediate, effortless success is the outcome that they can force, if they just use the right Secret or the right vision board or incantation.  This is the way our brains work.  Rational statistical reasoning doesn’t come naturally.  We are worried about a terrorist attack – not the million times more likely danger of a car wreck, or even an earthquake or a volcanic eruption if you live where I do in the Pacific Northwest of the USA.

So we worry about terrorists and we think we’re failures because dreaming and visioning doesn’t bring us what we want in 3 weeks.  Even hard work plus visioning doesn’t always get us what we want.   We don’t consider market forces or just plain bad luck.  But they are the real reason why one heck of a lot of stuff happens or doesn’t happen.  Analyze your marketing.  See what tweeks you need. 

Spend more time doing Reiki or exercising or taking walks in the park with your dog – all those “not trying to force or control things” actions that lower your stress levels and allow you to look at yourself with eyes of love and appreciation.  It is only Truth that sets us free.  Consider the potential truth that you can’t vision yourself out of what God, your karma, or global business forces want for you.  Consider taking your stress down a notch by letting it all be enough – you are enough, your effort was enough, your faith in yourself was enough – everything that you are is just enough

And if what you are so determined to have isn’t happening, maybe you need to give it more time.  Or maybe, if it’s been two years and the business still isn’t giving you a livable income, the truth is that you need to do something else.  Not in a spirit or belief that you are a failure, just in a belief that it’s time to get new guidance.   Take a long, slow deep breath and widen your vision.  [When you want something desperately, you get tunnel-vision with your intensity.  Read Scarcity.]  Ask the universe where it wants you, without the deep emotional agenda of what you want poisoning the quiet voice of the eternal.  Listen.  Quietly. 

And remember – all the world’s spiritual traditions have some version of “Be of good heart.”  Ask yourself why that is.  You might conclude that it’s because being happy and at peace with What Is, is the real road that you are on.  Paradoxically, the more content you are on the What Is road, the more your vision can expand to see other roads that intersect with What Is.  You find it when you’re not looking for it.  [Byron Katie’s books are a big help in making this make sense.]

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